Technical products or services, serveral suppliers for a same customer, importance of prescription, importance of the technical aspects, and advise from salespersons
Strategy, organization, process, customer segments, offer segmentation…
Leadership, challenger or follower positionning… direct / indirect competition, strenghts and weaknesses on the market, regulation, opportunities and threats…
Integrated call center and online software suite
Designed by a senior Praxis consultant
Conducted by a Praxis market research analyst and a senior consultant
Provided by a Praxis senior consultant
Provided by a Praxis senior consultant
85% B2B surveys
15% B2C surveys
45% online surveys
45% telephone surveys
10% face to face surveys
55% surveys in French
45% surveys in foreigh languages
50% strategic barometer survey
50% Feedback Management survey
70% Market Research
For more than 20 ans, we have used a tailor-made approach on our projects, for collecting the right information and to give you relevant and useful insights, and to help you in 3 majors outcomes:
1. make the best decision
2. implement efficient action plans
3. engage your teams
At each step of the project, we immerse ourselves in your context and your objectives, to bring you relevant and useful consulting, and engage ourselves in our recommendation
Both in terms of process and data, to validate and secure your strategic decisions.
Availability, customer-centricity, exchange and pragmatism, to bring you added value on each mission.
Bringing sense and explanation on the data provided, and on the recommendation.
PRAXIS MANAGEMENT AND RESSOURCES
CEO since 2003. He was previously Manager of the Survey department at Deloitte Consulting.
Associate Director, he has joined Praxis in 2005. Before that he was the Europe Marketing Director of a multinational company. Expertise in International management. Bilingual in English.
She has joined Praxis in 2003. Master 2 SISE Graduate, she is managing our team of survey analysts and is developing the internal tools and process of analysis for our customers. She is also managing our internal call center, is managing the survey schedules and analysis, and implements tools to improve the quality of service provided.
He has joined Praxis in 2014. Master graduate in Marketing from IAE Sorbonne Paris, he was before Market Research Manager at TNS Sofres, Ipsos, and also European product range Manager in an international group. Bilingual in English.
ISARA Engineer + MBA from EM Lyon, he has joined Praxis in 2017 after leading several activities in consulting to improve customer satisfaction.
Surveys conducted every year
of our survey reports are digital, available online with personalized and dynamic dashboards
Team and Network
100% of each survey milestones are conducted internally: design and computing of questionnaires and fieldwork reporting, data collection, data analysis, uploading of survey results and survey dashboards.
Your markets are global, while your customer expectations are different from one country to another?
Our English/French bilingual consultants have a an operational experience in international management, enabling them to understand specific local contexts and the cultural specificness to take into account in our surveys.
For successfully conducing your international survey, we have a multi-lingual team able to work into a dozen of different languages: English, German, Italian, Spanish, Portuguese, Chinese, Japanese, Russian, Korean….
We can conduct telephone interviews in those different languages, but also to design and present survey reports in English.
We provide you with our international expertise that we use in nearly 50% of the surveys we are conducting.
PRAXIS is also member of the Market Research association B.I.G (BUSINESS INFORMATION GROUP)
This membership allows us to extend the quality of our fieldworks in other less common european countries in all EMEA.
Are CAC 40 / major companies
Are middle-size companies
Are subsidiaries of foreign companies